Tag Archives: onlineadvertising

A Beginner’s Guide to Sonic Branding for Muslim Audiences

If you are a brand that targets Muslim audiences, you should consider advertising to Muslims through audio ads. As mentioned in a previous article, ad revenue in the audio digital channel is expected to reach $7.9 billion by 2025. However, knowing how to advertise to Muslim audiences using audio is vital and it all starts […]

What the Ramadan Consumer Survey 2022 Says About Advertising to Muslims During the Holy Month

In February 2022 Muslim Ad Network concluded a survey dedicated to advertising to Muslim consumers during Ramadan.  The first of this two-part survey asked businesses about their strategies and tactics when it comes to advertising to Muslims during Ramadan. For the second part, we surveyed over 200 Muslim consumers. The aim was to understand Muslim […]

Muslim Businesses and Organizations Must Get Ready for Connected TV Advertising

What is Connected TV? One of the most spoken about subjects in the world of marketing in 2021 was Connected TV (CTV). Experts believe that CTV is drastically changing the way brands view their approach to advertising, currently, and in the future.  This is the reason why Muslim brands, businesses, and organizations that advertise to […]

The #1 Video Advertising Trend for Epic Muslim Consumer Engagement in 2022

While 2021 was a record year for ad spending, even more growth is expected in 2022. According to the most prominent global ad agencies (Magna, Zenith, and GroupM), the U.S. ad market will exceed $300 billion and the global ad market will surpass $700 billion. For your organization to capitalize on this opportunity, you must […]

Should Muslim Brands Advertise on Retail Media Networks?

Our team at Muslim Ad Network continually endeavors to bring you insights into the latest marketing and advertising trends that you can use to target Muslim consumers. Last time around we looked at whether Muslim brands should be active on the metaverse. Today, we look at whether Muslim brands should advertise on retail media networks. […]

3 Online Advertising Trends and How to Reach Muslims in 2021

There is no denying the fact that advertising has never been the same since the COVID-19 crisis started. The tourism and leisure industries have been the hardest hit and have cut their online advertising budgets. Yet other sectors have thrived during the crisis, especially those in eCommerce with the future looking bright. Here’s a look […]

6 Things MAN is Doing During a COVID-19 Impacted Ramadan Which You Can Do Too

This Ramadan, in the midst of the pandemic, is unlike any other Ramadan. No, not in a doom and gloom way. It’s quite the opposite of that. It is a Ramadan of opportunity for us to accept the test from Allah and rise up to the occasion. Here are six things we are doing at […]

The Impact of Coronavirus on Your Business and What to Do

As the COVID-19 coronavirus continues to wreak havoc worldwide, we at Muslim Ad Network want to give you clarity on what this could mean to your online business and what you could do about it.  It’s true that many retailers are enjoying spikes in online sales for flu-related products, such as cleaning supplies and health […]

50% More Sales Via Your Display Ads? Do This

Isn’t it frustrating to see all that traffic coming to your website yet only a fraction end up buying? Well, it shouldn’t be. Think about it; do you always buy the first time you visit a website? Like never, right? Your website visitors are the same. What’s even scarier is that 88% of people who […]

Setting A Foolproof Online Marketing Strategy for Muslim Brands

ccording to Statista, the halal product market is expected to grow from 45.3 billion U.S. dollars in 2016 to over 58.3 billion by 2022. The largest sector of the global halal industry is Islamic finance with a 43 percent share of the market, followed by halal food with a 36 percent market share. The question is, how do Muslim businesses reach out to the right customer at the right time?