In the ultra-integrated metaverse world, the intersection of culture and commerce has led to a burgeoning interest in catering to diverse consumer preferences. Within this landscape, the rising demand for halal and Muslim-friendly products and services in Western markets presents a unique challenge. However, the amazing progress of brands now selling real-world products on platforms […]
Category Archives: Data Privacy and Compliance
In today’s digital age, social media has become an indispensable tool for businesses seeking to connect with diverse audiences. For halal brands and mainstream companies aiming to engage with Muslim consumers, understanding this audience’s unique preferences and cultural sensitivities is paramount. Fortunately, advancements in artificial intelligence (AI) offer invaluable opportunities to tailor social media strategies […]
A Halal Advertising Paradigm Shift is Here Digital privacy has witnessed substantial growth in prominence in the last half-decade. Many advertisers find themselves torn between their opinions regarding privacy and their actions to safeguard it. Some do care deeply about the issue but prefer someone else to handle it. As Muslim marketing and advertising practitioners […]