In today’s digital age, social media has become an indispensable tool for businesses seeking to connect with diverse audiences. For halal brands and mainstream companies aiming to engage with Muslim consumers, understanding this audience’s unique preferences and cultural sensitivities is paramount. Fortunately, advancements in artificial intelligence (AI) offer invaluable opportunities to tailor social media strategies […]
Category Archives: Data Privacy and Compliance
A Halal Advertising Paradigm Shift is Here Digital privacy has witnessed substantial growth in prominence in the last half-decade. Many advertisers find themselves torn between their opinions regarding privacy and their actions to safeguard it. Some do care deeply about the issue but prefer someone else to handle it. As Muslim marketing and advertising practitioners […]