So you want to know how to target Muslim audiences after Facebook removed the ability to run ads based on religious interests and politics? As a result of a series of Senate hearings regarding documents leaked by whistleblower Frances Haugen, Meta – the company that now stands behind Facebook – faces increased scrutiny. This is […]
Monthly Archives: May 2022
What Does Multicultural Marketing Really Mean? Simply put, multicultural marketing is the external marketing strategy that is the result of an internal diversity and inclusion program of a business or organization. Isaac Mizrahi, of CMO Network, in his article for Forbes, Diversity And Inclusion And Multicultural Marketing Are Not The Same explains that: “Diversity helps […]
Islamic Apps and Data Privacy Scandals Remember the shocking news that broke in November 2020 about Muslim Pro? If you don’t, here is a quick reminder. Muslim Pro’s maker allegedly sold user location data to a broker who subsequently supplied the data to U.S. military contractors. Although there are plenty of Islamic apps that respect […]